DEVELOPING A CLOTHING LINE

Salt City Style Clothing Line

When I first started getting serious about launching a clothing line, I had grand ideas about what I would include. We’re talking dresses, pants, tops, skirts, outerwear, the works. Running my own clothing line has been my one and only life dream since I was a teen, so I’ve had loads of time to dream about what it might look like.

Salt City Style Clothing Line

However, the reality is it’s expensive to launch a full line of women’s wear. Over the last few months, I’ve pared down and adjusted my line again and again. There were a number of options I considered, from doing micro-capsule collections to doing just a line of dresses. It really came down to two things: What did I feel there was a need for and what was feasible. Which is how I ended up on blouses.

I could wax poetic about how and why I felt I needed to do blouses, but suffice it to say that I have always felt that even though blouses should be the easiest thing to find, they often are the hardest for me.

So, here we are. Slowly but surely developing designs and navigating my way through the creation and launch of a clothing line. Patience has never been my strong suit, but I’m gonna develop it whether I like it or not.

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